Monday 23 September 2013

Lidl Ireland - Structured Food Donation Programme

Supermarkets in Ireland have to dispose of food each day when it goes past its sell by date. You will often see food reduced by 90% on the day it is going off. Some supermakets do donate food to charities, however this might be on an informal and irregular basis.

Lidl Ireland have introduced an excellent idea, a food donation programme, which aims to donate food to charity centres in Ireland on a regular and structured basis. In order to do this they will use a chilled van which will collect the food from several stores in the evening and deliver it to the charity.

This is an excellent idea and really shows how much Lidl are engaged and interested in the community.  One such charity who will benefit is Cross Care Ireland. They have 3 food centers in the Dublin City region - Portland Row,  Holles Row and Longford Lane. They provide healthy and affordable hot meals to the entire community.

Hopefully other supermarkets follow suite and take on this excellent example. It is essentially the people who keep supermarkets in business and this is something they can do to give back to the community.

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